{"id":24099,"date":"2025-09-08T12:38:25","date_gmt":"2025-09-08T17:38:25","guid":{"rendered":"https:\/\/www.planhub.ca\/blog\/?p=24099"},"modified":"2025-09-09T13:29:57","modified_gmt":"2025-09-09T18:29:57","slug":"live-discover-apples-new-iphone-17-series","status":"publish","type":"post","link":"https:\/\/www.planhub.ca\/blog\/en\/live-discover-apples-new-iphone-17-series\/","title":{"rendered":"Live: Discover Apple\u2019s New iPhone 17 Series"},"content":{"rendered":"\n

Follow Apple\u2019s \u201cAwe Dropping\u201d event live on September 9 at 10\u202fAM Pacific \/ 1\u202fPM Eastern, where the company will officially unveil the iPhone 17 series<\/strong> along with its anticipated innovations and new features. <\/p>\n\n\n\n

Our article will be updated in real time so you won\u2019t miss any of the announcements.<\/strong><\/p>\n\n\n\n

Prices in Canada<\/h2>\n\n\n\n

iPhone 17 Pro
<\/strong>Pre-orders from September 12
Starting at $1,599<\/p>\n\n\n\n

iPhone Air
<\/strong>Pre-orders from September 12
Starting at $1,449<\/p>\n\n\n\n

iPhone 17
<\/strong>Pre-orders from September 12
Starting at $1,129<\/p>\n\n\n\n

Apple Watch SE 3
<\/strong>Available September 19
Starting at $329<\/p>\n\n\n\n

Apple Watch Series 11
<\/strong>Available September 19
Starting at $549<\/p>\n\n\n\n

AirPods <\/strong>3
$329<\/p>\n\n\n\n

iPhone 17 Pro<\/h2>\n\n\n\n

2:06 PM:<\/strong> The iPhone 17 Pro and 17 Pro Max aim to be the best iPhones for photography, featuring high-quality zoom, improved brightness handling with a larger main sensor, and great versatility whether using optical or digital zoom. Performance, heat management, and antenna design have all been improved to do everything better, all the time.<\/p>\n\n\n\n

2:00 PM: <\/strong>Here\u2019s the iPhone 17 Pro! It features the A19 Pro chip and a redesigned body that better dissipates heat thanks to a new vapor chamber, keeping it comfortable in all situations. The front remains more conventional.<\/p>\n\n\n\n

\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n<\/figure>\n\n\n\n

iPhone Air<\/h2>\n\n\n\n

1:55 PM<\/strong>: The iPhone Air introduces multiple optimizations, both hardware, with an internal component layout that frees up more space for the battery, and software, with smart features that anticipate your habits to predict when you might run out of power.<\/p>\n\n\n\n

1:52 PM<\/strong>: Globally, the iPhone Air relies exclusively on eSIM, with no support for physical SIM cards.<\/p>\n\n\n\n

1:50 PM:<\/strong> The iPhone Air comes with a 48 MP rear camera and a feature that lets you record simultaneously with both the front and rear cameras, similar to Samsung\u2019s Galaxy devices. It also includes the new Apple N1 chip for Wi-Fi, Bluetooth, and Threads connectivity, along with the C1X chip, successor to the C1 from the iPhone 16e. The latter enhances 4G\/5G connections while improving energy efficiency, making the iPhone Air 30% more power-efficient than the iPhone 16 Pro.<\/p>\n\n\n\n

1:43 PM<\/strong>: Apple unveils the iPhone Air, an ultra-thin smartphone with a 6.5-inch display. Marketed as the most durable iPhone ever, it features a single-camera setup and is powered by the A19 Pro chip, delivering Pro-level performance. Contrary to rumors, it\u2019s not called the \u201ciPhone 17 Air.\u201d<\/p>\n\n\n\n

\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n<\/figure>\n\n\n\n

iPhone 17<\/h2>\n\n\n\n

1:40 PM:<\/strong> Apple has introduced a new selfie feature on the iPhone 17, allowing users to switch easily between portrait and landscape mode without rotating the phone. Thanks to a redesigned sensor and AI, the subject always remains centered in photos or videos, a feature called Center Stage Front Camera.<\/p>\n\n\n\n

1:39 PM: <\/strong>The iPhone 17 features a new 48\u202fMP ultra-wide sensor, while its main sensor still offers a 2x digital zoom, which Apple claims is comparable to optical zoom.<\/p>\n\n\n\n

1:37 PM:<\/strong> The iPhone 17, powered by the A19 chip, delivers enhanced CPU, GPU, and AI performance while offering increased battery life, with its adaptive refresh rate display providing up to 8 extra hours of video playback compared to the iPhone 16.<\/p>\n\n\n\n

1:32 PM:<\/strong> Apple unveils the iPhone 17 with new colors, a 10-120\u202fHz display, and a reinforced Ceramic Shield 2!<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Apple Watch SE 3 !<\/h2>\n\n\n\n

1:31 PM – Apple Watch Pricing<\/strong>
In the U.S., the Watch SE 3 is $249, the Series 11 is $399, and the Watch Ultra 3 is $799.<\/p>\n\n\n\n

1:27 PM:<\/strong> There\u2019s also a more affordable Apple Watch SE 3, featuring an Always-On display, 5G connectivity, improved battery, faster charging, enhanced durability, and several additional features.<\/p>\n\n\n\n

Apple Watch Series 11<\/h2>\n\n\n\n

1:24 PM:<\/strong> Key points for the Series 11: up to 24 hours of battery life, available in aluminum and titanium with multiple color options. <\/p>\n\n\n\n

1:22 PM: <\/strong>The Apple Watch Series 11 introduces enhanced tools for heart and sleep tracking. It can detect early signs of hypertension to alert users in time, with this feature available in 150 countries depending on local approvals.
For sleep, the watch provides a personalized score to help users better manage and improve their rest.<\/p>\n\n\n\n

1:20 PM:<\/strong> The Apple Watch Series 11 features a glass that is twice as scratch-resistant as the Series 10.<\/p>\n\n\n\n

\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n<\/figure>\n\n\n\n

1:18 PM<\/strong>: It\u2019s time for the Apple Watch Series 11!<\/p>\n\n\n\n

AirPods 3<\/h2>\n\n\n\n

1:15 PM<\/strong>: The AirPods Pro 3 are priced at $249 in the U.S. and will be available starting September 19.<\/p>\n\n\n\n

1:12 PM: <\/strong>The AirPods Pro 3 offer up to 8 hours of listening on a single charge with ANC enabled, for extended use throughout the day.<\/p>\n\n\n\n

1:10 PM<\/strong> \u2013 AirPods Pro 3: a mini heart rate monitor
Designed for sports and health tracking, the AirPods Pro 3 feature the smallest heart rate monitor ever offered by Apple.<\/p>\n\n\n\n

1:09 PM<\/strong> \u2013 Real-time translation
With a simple gesture, you can enjoy live translation powered by your iPhone\u2019s AI directly through your AirPods Pro 3.<\/p>\n\n\n\n

1:04 PM:<\/strong> We start with the AirPods Pro 3, which retain the familiar look of previous models.
The AirPods Pro 3 have been redesigned to deliver richer sound and deeper bass, allowing you to hear every instrument clearly. Active Noise Cancellation (ANC) is twice as effective as the previous generation, and the new foam tips provide better passive isolation.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

1:01 PM<\/strong>: \u201cGood Morning\u201d: Tim Cook kicks off as usual, congratulating himself.
The keynote starts with the classic recap of Apple\u2019s achievements\u2014a very corporate speech, just the way we like it.<\/p>\n","protected":false},"excerpt":{"rendered":"

Follow Apple\u2019s \u201cAwe Dropping\u201d event live on September 9 at 10\u202fAM Pacific \/ 1\u202fPM Eastern, where the company will officially unveil the iPhone 17 series along with its anticipated innovations and new features. Our article will be updated in real time so you won\u2019t miss any of the announcements. Prices in Canada iPhone 17 ProPre-orders […]<\/p>\n","protected":false},"author":39,"featured_media":7005,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[823,487],"tags":[495],"class_list":["post-24099","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile-articles","category-mobile","tag-mobile"],"acf":[],"yoast_head":"\nLive: Discover Apple\u2019s New iPhone 17 Series | PlanHub.ca<\/title>\n<meta name=\"description\" content=\"Follow Apple\u2019s \u201cAwe Dropping\u201d event live where the company will officially unveil the iPhone 17 series.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.planhub.ca\/blog\/en\/live-discover-apples-new-iphone-17-series\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Live: Discover Apple\u2019s New iPhone 17 Series | PlanHub.ca\" \/>\n<meta property=\"og:description\" content=\"Follow Apple\u2019s \u201cAwe Dropping\u201d event live where the company will officially unveil the iPhone 17 series.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.planhub.ca\/blog\/en\/live-discover-apples-new-iphone-17-series\/\" \/>\n<meta property=\"og:site_name\" content=\"PlanHub.ca The Blog - 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