In a Canadian telecom market often criticized for its complexity, Fizz is betting on transparency with a refreshingly straightforward offer. Priced at $35 per month, the plan includes 35 GB of 5G data, unlimited calls and texts, and voicemail. There is no contract to sign, and activation comes at no extra cost, including through a free eSIM.
A clear value proposition, with no fine print
Unlike many seasonal promotions loaded with conditions, Fizz’s offer stands out for what it does not include. There are no temporary bill credits, no mandatory auto-payments, and no bundled requirements. The message is simple: one fixed price, nationwide 5G coverage, and full flexibility, without being tied to device financing.
At a similar price point, plans from major carriers are often limited to LTE speeds, rely on conditional discounts, or are quietly reserved for winback deals. Fizz’s plan, by contrast, is permanently available and easy to understand. It speaks directly to consumers looking for predictability and growing weary of short-lived promotions.
More broadly, this move highlights an emerging trend in the telecom space. Simplicity and trust are increasingly being valued over opaque pricing strategies.