Samsung unveiled the Galaxy A17 5G on the Canadian market this Wednesday. Positioned as an affordable entry-level smartphone, it is priced at $269.99 and offers a range of features previously reserved for more expensive models, notably several tools based on artificial intelligence.
Available now on Samsung’s website and through selected carriers, the device clearly targets users looking for a modern experience without committing to a flagship.
AI in the Spotlight, Even at a Low Price
The A17 5G’s main selling point lies in its smart features. The phone brings back popular functions such as Circle to Search, which lets users get information about anything displayed on the screen by simply circling it. It also integrates Gemini, Google’s assistant, capable of handling simple tasks by voice command, such as scheduling an event.
These tools, inherited from the Galaxy S24 and S25, illustrate Samsung’s intention to spread its “AI” ecosystem across its entire lineup.
Specifications Suited for Everyday Use
The rest of the specs meet the expectations of the segment. The device features a triple camera setup with a 50 MP main sensor, a 6.7 inch Super AMOLED display, and a 5,000 mAh battery with fast charging. One notable point: internal storage can be expanded up to 2 TB via a microSD card, an option that has become increasingly rare.
The phone also comes with Samsung Wallet for mobile payments and Samsung TV Plus, an integrated free streaming service.
A Well Honed Lineup Strategy
With this launch, Samsung strengthens its position in the highly competitive affordable smartphone market. The Galaxy A17 5G acts as a bridge between entry level models and the more advanced A series devices, allowing the brand to cover a wide range of budgets while including its latest software arguments.
At a time when buyers are more price conscious, this positioning could prove effective, provided the user experience remains smooth despite the less powerful hardware. It remains to be seen how it will perform against the competition, particularly Chinese brands known for their aggressive pricing in this segment.
