Fido VS Rogers

For years, Rogers has been one of the leading names in telecommunications in Canada. In 2004, it acquired Fido, which it later transformed into a separate brand. While Fido operates under Rogers‘ umbrella, it offers more affordable mobile plans, using its parent’s infrastructure. On the other hand, Rogers targets a premium audience with a broader […]
Is Fido Owned by Rogers?

Is Fido owned by Rogers? Are Fido and Rogers the same company? These are questions that we get asked over and over again by our customers. Ever since Rogers acquired Microcell and debuted the brand Fido, Canadians have been confused about the official relationship between Fido and Rogers. So, we’re here to answer all your […]